This project was on of my first entire job when I was junior designer at Selulloid. Selulloid, in that time, was the agency for BFGoodrich and as BFGoodrich is a brand of Michelin, we thought we could propose a redesign of it’s website in Brazil. Me and my creative director, Roberto “Genius” Cassano, worked almost 15 days on it.
We created a new way to users can find the right tyre for their cars, even if they didn’t know anything about tyres. Even if they didn’t know anything about their cars.
Unfortunately the job was not produced 
